Finding Them, Keeping Them: Effective Strategies for Evangelism and Assimilation in the Local Church

It’s no secret that the evangelism methods of yesterday are not yielding the kinds of results they did in the 1970s and 1980s. So how are new Christians hearing the Gospel today? How are they finding churches? And what makes them stay at a church? The answers to these questions have the power to dramatically alter the way we do outreach. And Dr. McIntosh has them. Based on ten years of scientific research, Growing God’s Church shows pastors and church leaders how people are actually coming to faith in the 21st century. It covers factors such as our motive for ministry, the priorities churches set for themselves, the reality of churchless Christians, generational and gender-based differences in evangelism effectiveness, the name of your church, the influence of pastors, and much more. The appendix includes a copy of the survey that provides the basis for McIntosh’s arguments and an overview of the study is provided in the first chapter.

All local churches experience a predictable life cycle of growth and decline. But if a church is on a downward trend, how can it turn around? Taking Your Church to the Next Level explains the impact of age and size on churches and outlines the improvements that must be made at each point for a church to remain fruitful and faithful to its mission. McIntosh deftly describes the cycles of fruitfulness and the importance of continual improvement to diminish destructive forces that keep a congregation from its mission. Church leaders, pastors, and all who care about the church and desire to see it experience biblical growth will benefit from the sage wisdom offered in these pages.